Scheduling Mobile Work: 7 Insights From Customer Research
4. External communications are often influenced by other platforms & factors
Scheduling mobile workers, by default, goes hand-in-hand with customer communications. Effective scheduling incorporates appointment reminders, updates, and confirmations.
However, communication platforms and expectations vary among industries. In our survey, responses from residential and commercial services companies—such as professional cleaning, installation, and inspection services—stood out from healthcare companies.
Nearly half (45%) of residential and commercial services respondents named poor customer communication as a main challenge of their scheduling process. However, only 11% of healthcare respondents said the same. Field service respondents fell in the middle at 24%.
Customer communication is a key outcome of scheduling practices for more than half of field service (60%) and residential and commercial services (55%) respondents. Among healthcare respondents, only 37% ranked customer communication as a key outcome of scheduling.
We can’t state the precise cause of these differences, but one theory is this: industries have unique needs and expectations for technology, and some rely on scheduling tools for communication more so than others.
Healthcare organizations are more likely to have other customer communication tools in place, like electronic health records (EHR), billing systems, and telehealth platforms. As a result, healthcare organizations may be less likely to rely on scheduling tools for customer communications, and may be more likely to seek tools that integrate with other tech.
On the flip side, other mobile workforces may not have the same level of customer communications system in place. For these companies, it is simpler to use scheduling software to handle appointment reminders, confirmations, and other updates.
6. Field service scheduling focuses on communication & productivity
Improving workforce utilization is a major priority for field service. Here are some notable survey results related to communication and productivity in the industry:
Streamline communication
More so than other industries in our survey, field service companies say they want to improve communication. The majority of field service respondents want to use their scheduling practices to improve communications with staff members (75%) and with customers (60%).
Maximize productivity
When creating an optimal schedule, field service organizations are more likely to prioritize productivity than other industries. 78% of field service respondents say it is a priority to maximize the number of jobs completed per day, compared to a 61% average across industries. Almost half of field service companies (47%) said they struggle with limited worker availability in the scheduling process—which is unfortunately understandable, given the labor shortage in field service.
Use scheduling to improve workforce operations
Skedulo research shows that schedule changes are a part of life for mobile workforces—it’s all about how you manage these changes. With advanced scheduling tools and better communication, especially for field service, companies can use scheduling to increase efficiency. When managed correctly, scheduling can improve the employee experience and set a business apart from its competitors.
Browse other resources to learn about using scheduling technology to achieve business goals: